Creating a playful visual identity for a Connecticut restauranteur.

Fairfield County is a hub for fine dining. The Grilled Cheese Eatery needed to be a brand that is equal parts quality and playful, helping them reach the affluent families of their new neighborhood.
 

My Role

Design Direction
Visual Identity

Grilled Cheese Eatery's identity was designed to bridge the gap between upscale dining and fun, family environments. It evokes high-quality, inventive cuisine, while still remaining fun and inviting.